Daffodil charm launched

The sterling silver and yellow enamel daffodil bead costs £30 and is made by Chamilia, exclusive to Ernest Jones in the UK. It can be worn on its own, or on a charm bracelet and fits most branded charm bracelet formats.

For each purchase, £5 plus VAT will be donated to the charity.

Nardia Crowther, Corporate Fundraiser said: “We are delighted that Ernest Jones, the diamond and watch specialists, are supporting Marie Curie Cancer Care as their charity partner for 2009/2010.

“They have kick-started their fundraising with the daffodil charm, and we look forward to more product ranges benefiting the charity in 2010.”

Click here to purchase the charm.