Malcolm Elliott gears up Chevin Cycles for Marie Curie’s Power Peloton
Press release published
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Over twenty keen local cyclists from Otley, Skipton and Harrogate were treated to an appearance from renowned cyclist Malcolm Elliott at Chevin Cycles, Otley on Wednesday evening. Malcolm was interviewed by cycling commentator Anthony McCrossan, and spoke to the invited ensemble about his own experiences of cycling the Tour de France in 1987 and 1988. He encouraged everyone to create their own “personal euphoria” and take up the gauntlet of cycling Marie Curie Cancer Care’s Power Peloton on 5 July. The Peloton is a gruelling cycling challenge which offers 25 people the chance to ride on Stage One of the Tour de France, just hours before cycling legends such as Mark Cavendish and Chris Froome, all in aid of Marie Curie. Marie Curie is the official charity partner of the Tour de France Grand Départ. Mike Hughes, who’s already signed up for the Peloton, added in his own support: “How often are you going to be able to do an event like this in your life? Only once. People should meet a Marie Curie nurse and understand the great work that they do. They are incredible, and they’ve really spurred me on with my fundraising and training.” The event was organised by Marie Curie and Sanjai Bhatia, Director of Chevin Cycles, who said: “It was brilliant for our loyal customers to be inspired by Malcolm’s achievements and Mike’s enthusiasm. We were delighted to host Marie Curie, and to encourage people to take part in the Peloton and raise money for a charity that supports so many people in the local area.” For those who don’t fancy donning their lycra for the gruelling 190km Power Peloton, attendees also heard how they could host their own Grand Départy! Anyone can get involved, whether it’s getting on your bike, turning your town yellow, or speaking French for the day… the possibilities for having fun and fundraising along the way are endless. Anyone can organise their own Grand Départy event – simply visit www.mariecurie.org.uk/tourdefrance or call 0845 052 4184 to request your fundraising pack and resources. To donate to Mike Hughes’s fundraising campaign, simply text MJDH64 (amount) to 70070. To find out more about the 190km Power Peloton challenge in aid of Marie Curie, call Cheryl Barrett on 07984 022 066 or visit www.mariecurie.org.uk/powerpeloton -ENDS- |
Contact information
Marie Curie press office
- 0844 893 2101
- media@mariecurie.org.uk
Updated
Notes to editor
Marie Curie is the Official Charity Partner of the Tour de France Grand Départ in the UK. Chevin Cycles have over 40 years cycling experience and serve keen and recreational cyclists from their stores in Otley, Skipton and Harrogate. www.chevincycles.com
About the Power Peloton
The Power Peloton is being provided to Marie Curie by Sports Tours UK in association with Tour de France Hub and Welcome to Yorkshire.
The elite group of 25 riders will take part in this once in a lifetime opportunity with each of them raising £19,000 - enough money to fund a Marie Curie Nurse for an entire year.
Participants need to maintain a high level of fitness and be capable of riding an average speed of at least 18mph over a period of approx. 7-8 hours. As part of the Power Peloton, participants will get:
- Their name / company logo on a nurse’s uniform for 365 days in recognition of the fundraising.
- A training weekend including cycling, nutritional advice, team dinner with guest speaker, overnight accommodation
- Le Tour Stage One experience and Power Peloton ride, including:
- 3 nights half board accommodation from 3-6 July
- Dinner at the presentation of the teams in Leeds on 3 July
- Briefing for the Power Peloton ride on 4 July, with a route recce ride
- Ride on Stage One with official accreditation, on the same day as the pros on 5 July. This fully supported ride includes official finish line and podium experiences.
- Grandstand seats for Stage One finish in Harrogate
- Two tickets for you and a guest to attend the official champagne reception and celebratory gala dinner at the Royal Hall, Harrogate.
- VIP hospitality at the Grand Finale in Paris 26-27 July, including:
- Eurostar to Paris and overnight accommodation near Tour Eiffel
- Grandstand hospitality by the finish line of the 2014 Tour de France
About Marie Curie
Marie Curie is the leading charity providing care to people with any terminal illness in their own homes or in one of its nine hospices. The charity is also a leader in research into the best ways of caring for people with a terminal illness. In addition to this the charity designs and advises on end of life services and works to ensure that the best possible care and patient choice is at the heart of commissioning end of life care across the UK. All Marie Curie services are completely free of charge. Around 70% of the charity’s income comes from donations with the balance of funds coming from the NHS.
Tour de France
- The Tour de France is the world’s biggest annual sporting event and attracts 12 million spectators along the route in a typical year's race
- There are 4700 hours of TV coverage
- 2000 accredited journalists from around the world attend
Welcome to Yorkshire
- Welcome to Yorkshire is the official tourism agency for Yorkshire, working to grow the county’s visitor economy.
- Welcome to Yorkshire is a not-for-profit membership organisation, funded in part by local grants, sponsorship and Welcome to Yorkshire members.
- All money raised is reinvested directly back into promoting Yorkshire.
Welcome to Yorkshire led the winning bid to bring the Grand Départ to the county. The Grand Départ of the Tour de France takes place in Yorkshire on the weekend of the 5th and the 6th July. The first stage races from Leeds to Harrogate via the Yorkshire Dales National Park and the second stage races from York to Sheffield via Pennine Yorkshire and the Peak District National Park.
More details about the Grand Départ are available online at www.letouryorkshire.com – a third stage takes place on the 7th July racing from the cycling city of Cambridge to historic heart of London before it returns to northern France
Tags:
- Campaigns
- Fundraising